Parker’s Benefits Application Utilization Raises by 40% Through COVID-19

Developing selection of buyers opt for contactless payment at the pump and further than. By…

Developing selection of buyers opt for contactless payment at the pump and further than.

Parker’s, CStore Decisions’ 2020 Chain of the Yr, has knowledgeable a 40% increase in contactless cellular payment for the duration of the COVID-19 pandemic. Nowadays, shoppers in Georgia and South Carolina are utilizing the company’s innovative Parker’s Benefits app at the pump in document numbers, averaging nearly 800 safe contactless transactions each day.

Considering the fact that the start of Parker’s proprietary Pay at Pump application know-how in 2016, Parker’s has been a revolutionary force in contactless payment in the advantage retailer sector. The company’s GPS-enabled engineering persistently earns rave critiques from Parker’s Benefits loyalty application members.

“Our market-main Parker’s Rewards application and Cellular Shell out know-how combines the protection of contactless payment with the elevated level of ease our customers have occur to anticipate from Parker’s,” explained Parker’s founder and CEO Greg Parker. “We’re established to stay on the slicing-edge of this technologies to make life less difficult and safer for our clients.”

With the absolutely free Parker’s Rewards application, prospects can find “pay at the pump,” enter their PIN code, affirm their spot and start out fueling, without the need of touching a keypad or interacting with crew associates and other customers inside of the store. These secure transactions are managed by Zipline (now PDI), a main private label debit processor employing condition-of-the-artwork firewall and other detailed protection techniques in accordance with the policies and regulations of the Federal Reserve. All own facts is encrypted in true time, and each individual transaction is PIN protected.

The preferred Parker’s Rewards application also will make existence a lot easier past the pump with cell purchasing available for Parker’s Kitchen breakfast, lunch and supper menu merchandise, like clean, in no way frozen Southern Fried Hen Tenders, signature mac ‘n’ cheese and the new Spicy Chicken Sandwich. Buyers can conveniently location their order on the Parker’s Rewards application and select a choose-up time, permitting shoppers to bypass the line and to limit touchpoints devoid of compromising on meals high-quality, freshness or style.

Parker’s Rewards associates help save 10 cents per gallon for just about every $25 expended inside of the shop and delight in member pricing on fountain drinks, Parker’s Kitchen food and extra. The Parker’s Benefits loyalty plan, which incorporates a lot more than 228,000 associates in Georgia and South Carolina, has saved buyers a lot more than $15 million to day.

Because its founding in 1976, Parker’s has grown from a one particular-retail outlet procedure in Halfway, Ga. to an award-winning company with point out-of-the-art usefulness merchants situated during Ga and South Carolina.

Parker’s employs far more than 1,200 individuals through the region and completes a lot more than 125,000 transactions every day.